Madrid put an end to the FOOD Road Show

The FOOD bus ended with success its European tour in Spain on October the 27th.


More than 1500 visitors came and participated to the activities organised by the Accor Services teams and partners: AESAN, FDM, FOOD PRO FIT.


As a consequence of the crowd, each person had first to calculate its BMI with a nutritionist to go on board whereas the lower platform of the bus was dedicated to the FOOD e-learning DVD.


The upper platform offered seminars every thirty minutes, in which the partner FDM and nutritionists explained to the visitors what a balanced diet is and how to eat well.
In parallel, visitors could savour many Mediterranean specialties prepared by the Chef Mario Barrero as well as different original and delicious juices to vary the breakfast: such as a popular mix with carrots, oranges and strawberries.


Finally, people were invited to try a 10kg vest, aiming at demonstrating the impact of excess weight on the body.This event was a huge success, which confirms the need for information and sensitisation.

The campaigns of sensitisation directed at both employees and restaurants have just started through this great Road Show and each country is now working on dedicated tools adapted to its local targets.

Share and Enjoy:
  • Print
  • Digg
  • Sphinn
  • Facebook
  • Mixx
  • Google Bookmarks


There are no comments yet...

Kick things off by filling out the form below.

Leave a Comment